PushTo boasts all the tools you need to devise a professional e-mail marketing strategy & launch effective campaigns to connect with your audience.

We offer a bespoke package which is tailored to a busy, central marketing team which supports local managers. Our standard console includes everything you need to get started and for some businesses, this has all the functionality you'll ever need. However you can upgrade your console whenever you like to include some of our add on features.

MANAGE your data & CONNECT with your audience cleverly

Upload
Upload
Upload

Upload

Upload and compile your database via the easy to use import function.

Any member of the team can quickly update the database on a regular basis with only minimal training. 

This function is a standard feature on all PushTo consoles.

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Segment
Segment
Segment

Segment

Segment your database into groups and save as lists to target specific groups of people with a more tailored message.

This will increase open rate and improve the relationship between you/ your brand and your database.

This function is a standard feature on all PushTo consoles.

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Growth of Database
Growth of Database
Growth of Database

Growth of Database

See your database grow over time at a glance.

Monitor your marketing efforts and compare growth rate to timing of campaigns.

This function is a standard feature on all PushTo consoles.

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Sign-Up
Sign-Up
Sign-Up

Sign-Up

Create a registration link to share on your website, and anywhere else!

This will encourage more people to join your database from various sources.

This function is a standard feature on all PushTo consoles.

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Autocorrect
Autocorrect
Autocorrect

Autocorrect

Autocorrect common spelling mistakes so that you don’t waste valuable data.

This will improve deliverability.

This function is a standard feature on all PushTo consoles.

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Storage
Storage
Storage

Storage

Your console has storage space and custom fields – it all depends on the nature of the data you’d like to collect.

Allows you to grow a large database containing detailed relevant info.

This function is a standard feature on all PushTo consoles.

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Personalisation
Personalisation
Personalisation

Personalisation

Automatically import data into each email to give a more personalised feel.

Personalised emails improve the connection with your audience by making customers feel that you’re speaking more directly to them and improving likely conversion rates.

This function is a standard feature on all PushTo consoles.

 

 

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Trigger Emails
Trigger Emails
Trigger Emails

Trigger Emails

Send automatic emails for birthdays or key points during the customer journey.

More chances for contact with your audience at key response times.

This feature is available as an add on to the standard PushTo console.

 

 

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Preference Centre
Preference Centre
Preference Centre

Preference Centre

Preference centres allow your audience to be in control of what they do and don’t receive.

It’s important to keep your subscribers happy so they stay with you! Reduce unsubscribes due to customers receiving information they don’t want.

This feature is available as an add on to the standard PushTo console.

 

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Behavioural Profiling
Behavioural Profiling
Behavioural Profiling

Behavioural Profiling

Tailor your future sends based on previous open/ click throughs.

Allows you to target people who have already shown an interest by opening/ clicking a previous email, therefore providing a highly targeted group to improve likely response rates.

This feature is available as an add on to the standard PushTo console.

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Unsubscribe
Unsubscribe
Unsubscribe

Unsubscribe

Allow for unsubscribe requests and ensure data protection compliance.

You need this to comply with EU data laws. Helps keep your data clean by filtering out those who would not like to receive your communication.

This function is a standard feature on all PushTo consoles.

 

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CREATE professional looking emails

Drag & Drop
Drag & Drop
Drag & Drop

Drag & Drop

PushTo’s user-friendly email builder is a simple drag and drop feature which allows multiple picture-text layout options.

This makes building an email a very simple task and saves time as well as keeping everything within brand guidelines.

This function is a standard feature on all PushTo consoles.

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Custom Templates
Custom Templates
Custom Templates

Custom Templates

Templates are custom designed exclusively for your brand therefore none of your competitors will be using the same template!

This gives a much more professional feel.

This function is a standard feature on all PushTo consoles.

 

 

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Image Library
Image Library
Image Library

Image Library

Easily upload and access images needed to create your campaigns.

Your images are all stored in a convenient place should you wish to reuse them in future emails.

This function is a standard feature on all PushTo consoles.

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Content Creation
Content Creation
Content Creation

Content Creation

You can choose to create your own content or have our team take care of everything.

You can call on us during busy times as we can provide support flexibly.

The function to manage your own content is a standard feature on all PushTo consoles and if you ever find yourself needing to call on us for extra support, this can be done at any time.

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PushToPrint
PushToPrint
PushToPrint

PushToPrint

PushToPrint allows the user to create print-ready artwork, from within the PushTo platform. Users can easily create on-brand artwork to be used as promotional literature, notices, or any other print that is needed! Central marketing teams can set guidelines so that PushToPrint on all of their individual consoles automatically displays the correct logos, corporate colours etc. whilst remaining customisable. E.g. the best combination of logo version can be selected based on choice of background image.

This helps you to keep branding standardised across all of your marketing activity and makes this quicker, easier and cheaper than turning to a design agency eveytime a detail needs to be changed. 

This feature is available as an add on to the standard PushTo console.

 

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PushToSurveys
PushToSurveys
PushToSurveys

PushToSurveys

PushToSurveys is a vital function for sending surveys to your database as well as collating and analysing responses.

Get valuable insight from your subscribers, engage them in dialogue about your product/services.

PushToSurveys is currently under development and will be available as an add on feature soon. Please talk to us if this is something you’d like to use in the meantime.

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Sharing
Sharing
Sharing

Sharing

Sharing icons to encourage readers to share your content on social media, via email etc. 

Widening your reach – push your message as far as you can!

This function is a standard feature on all PushTo consoles.

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Website Mirroring
Website Mirroring
Website Mirroring

Website Mirroring

Feed content directly from your website.

Time saving for teams who need to manage website and email content.

Website Mirroring is currently under development and will be available as an add on feature for popular servers such as wordpress soon. Please talk to us if this is something you’d like to use in the meantime.

 

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Digital Asset Library
Digital Asset Library
Digital Asset Library

Digital Asset Library

This is a place to store all high res artwork and image files.

You can easily share a link for recipients (such as agencies or press contacts) to download.

This feature is available as an add on to the standard PushTo console.

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TEST & SEND your message

Scheduled Campaigns
Scheduled Campaigns
Scheduled Campaigns

Scheduled Campaigns

Schedule your planned campaigns in advance for automated delivery on the day and time you’d like them to send.

Efficiently plan your email marketing months in advance.

This function is a standard feature on all PushTo consoles.

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Test Sends
Test Sends
Test Sends

Test Sends

PushTo yourself and colleagues as many times as you need to.

Check for typos and working url links to make sure that you always make the right impression with subscribers.

This function is a standard feature on all PushTo consoles.

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Subject Line Testing
Subject Line Testing
Subject Line Testing

Subject Line Testing

Allows you to experiment and discover which subject lines appeal to your audience before sending to everyone.

Resulting in more effective campaigns and improved response rates in future.

This function is a standard feature on all PushTo consoles.

 

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Optimisation Monitor
Optimisation Monitor
Optimisation Monitor

Optimisation Monitor

View how your email will appear on various devices.

If your message displays correctly, people are much more likely to read it!

This function is a standard feature on all PushTo consoles.

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Spam Checker
Spam Checker
Spam Checker

Spam Checker

Automatic identification of content which could result in your email ending up in the junk folder.

Increasing the exposure of your message.

This function is a standard feature on all PushTo consoles.

 

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Performance Testing
Performance Testing
Performance Testing

Performance Testing

Split your list into sections and send different versions of the same email to each one.

Monitor the response from each version and send the one which is performing the best to the bulk of your database.

This function is a standard feature on all PushTo consoles.

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Throttle Emails
Throttle Emails
Throttle Emails

Throttle Emails

Set intervals to automatically space our large email dispatches so that your database receives your message over a staggered time period. This can be beneficial if your database is so large that sending to them all in one go may send too much traffic to your website. This function is a standard feature on all Pushto consoles.

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Central Control
Central Control
Central Control

Central Control

 

Local hotels have the ability to do their own email marketing campaigns but central marketing can approve campaigns before they are sent.

This provides a useful safety net which is beneficial when central marketing teams need to ensure that all marketing literature is within brand guidelines.

This is a standard feature of PushTo consoles for users who have more than one licence.

 

 

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ANALYSE your campaigns

Track
Track
Track

Track

Helps you to work out the best way/time/message to communicate with your audience.

If you reach your audience with the most effective message and at the best time, your email will perform better.

This function is a standard feature on all PushTo consoles.

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Lead Scoring
Lead Scoring
Lead Scoring

Lead Scoring

View individual data on who has opened or clicked through.

Enables you to understand more about your individual respondents.

This function is a standard feature on all PushTo consoles.

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Revenue
Revenue
Revenue

Revenue

See how much revenue has been generated from each individual email.

Useful for analysing your marketing spend and for furture strategic planning.

This feature is available as an add on to the standard PushTo console.

 

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Personalised Report
Personalised Report
Personalised Report

Personalised Report

Request a personalised report on how your email marketing campaigns are performing, complete with practical, expert advice to improve.

The report gives you detailed analysis to support your email marketing efforts, helps you with strategic considerations for email marketing in future.

This feature is available as an add on to the standard PushTo console.

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Hot Spot Review
Hot Spot Review
Hot Spot Review

Hot Spot Review

Find out which areas of your email are most likely to be clicked or ignored to improve your click rates.

Know where to place your most important offers/ information in your email layout.

This function is a standard feature on all PushTo consoles.

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Real Time Reporting
Real Time Reporting
Real Time Reporting

Real Time Reporting

Immediate access to data.

Useful for internal reports/ analysis.

This function is a standard feature on all PushTo consoles.

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Unsubscribes Info.
Unsubscribes Info.
Unsubscribes Info.

Unsubscribes Info.

Monitor your unsubscribe rate after each email to help identify poor content, volume or timing.

Improve your future communication and reduce future unsubscribe rates.

This function is a standard feature on all PushTo consoles.

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Subscriber Profiles
Subscriber Profiles
Subscriber Profiles

Subscriber Profiles

Detailed user information displayed individually as a profile. Use the search facility to look up a particular person to see things such as which device they view your emails on and how many emails they’ve opened.

This will help you identify your VIPs and treat them accordingly.

Gives you a deeper understanding of individuals.

This function is a standard feature on all PushTo consoles.

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Statistics
Statistics
Statistics

Statistics

Statistics presented visually in graph form.

Easy to read and interpret reports.

This function is a standard feature on all PushTo consoles.

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Customisable Report
Customisable Report
Customisable Report

Customisable Report

Downloadable report for Marketing Manager, Sales Manager, Director etc. - showing customised information for each member of the team.

Time saving for your in-house teams.

This function is a standard feature on all PushTo consoles.

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RESOURCES & SUPPORT

Personalised Handbook
Personalised Handbook
Personalised Handbook

Personalised Handbook

Advice and answers at your fingertips.

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Account Manager
Account Manager
Account Manager

Account Manager

Personalised response to your team’s needs.

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Pushto Helpdesk
Pushto Helpdesk
Pushto Helpdesk

Pushto Helpdesk

Time saving and efficient help for your team.

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Technical Support
Technical Support
Technical Support

Technical Support

Quickly resolved issues so that any service disruption is minimised.

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Our Team
Our Team
Our Team

Our Team

PushTo is adaptable and flexible to suit your changing needs. The platform can evolve with you.

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Training
Training
Training

Training

Giving your team the skills to use the platform and create the most effective email marketing campaigns for you.

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Regular Contact
Regular Contact
Regular Contact

Regular Contact

Help and support will be tailored to your team’s needs.

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